Quantification of the results of the web promotion
by admin on 04/06/09 at 1:01 am
Quantification of the results of the web promotion
It refers to the results obtained at a given time period versus what we planned to achieve with the implementation of the campaign website.
These findings involve: 1) the number of visitors was obtained, 2) the number of visitors who recommended other people to visit the website, 3) the [...]
Sales Promotion
Sales Promotion: This tool is used to capture attention because it incorporates some concession, inducement or contribution that gives the potential visitor to enter the website, for example: Get a free e-book by simply clicking HERE. Sales promotion includes a number of factors such as:
Coupons
Contests
Awards
Gifts
Virtual Public Relations: This tool serves to promote oy / or [...]
Who is to say
Who is to say: The answer to this question is the source of the message. Ie, who will read the message?. While the answer may seem obvious (the entrepreneur), it is worth noting that the impact that a person with little or no knowledge is much less than the impact generated by a leader of [...]
Full StoryDesign of the message
Design of the message:
Taking into account the objectives and the audience to be attracted to the website, you must develop a message that answer the following questions:
What are you going to say to attract the target audience to the website: The answer to this question is the content of the message should include some kind [...]
Identification of the target
Note that after determining what they want to achieve, you have to quantify the targets and assign timescales. For example: to attract 10,000 new visitors correct months.
It is worth noting that without the determination of the goals that will implement a promotional campaign website will be a high risk of wasting time, effort and resources [...]
